Sure, you will get paid to brush your hair – right here’s how this uncommon facet hustle works

Getting paid to brush your hair sounds nearly too good to be true, however there actually is a marketplace for it. From enjoyable hair movies and ASMR to subscriber content material and model work, your locks might probably turn into an uncommon little facet hustle.

Harry Potter actress Jessie Cave has put the concept firmly within the highlight after revealing simply how a lot cash she has created from hair-focused content material on-line.

Cave, who performed Lavender Brown within the Harry Potter movies, joined subscription platform OnlyFans in 2025 and has spoken overtly about creating non-explicit movies centred round her exceptionally lengthy hair.

That has included brushing it, plaiting it, styling it and easily taking part in with it on digital camera.

Talking concerning the enterprise in August 2026, Cave mentioned she made greater than £15,000 on her first day and has gone on to earn extra from the platform than she did throughout her performing profession.

That’s a rare outcome and emphatically not what any person ranging from scratch ought to anticipate. Cave already had a sizeable public profile and an present fanbase.

However her expertise highlights one thing a lot larger: there’s a real on-line viewers for hair content material, and there are a number of methods abnormal individuals can probably earn a living from it.

Why do individuals pay to look at somebody brush their hair?

It would sound unusual till you realise how huge the viewers for area of interest video content material has turn into.

Hair movies already appeal to viewers throughout TikTok, Instagram and YouTube. Individuals watch elaborate braids, dramatic hair transformations, hair washing, styling tutorials, curly-hair routines and movies involving notably lengthy or uncommon hair.

Then there’s ASMR, or autonomous sensory meridian response.

Some viewers discover repetitive sounds and sluggish actions enjoyable. Brushing, combing, washing and taking part in with hair can work notably effectively in this sort of content material.

For some creators and viewers it’s merely enjoyable or satisfying content material.

For others, there could be one other factor.

Sure, there generally is a kink or fetish marketplace for hair content material

It could be deceptive to speak about paid hair content material with out acknowledging that a few of its viewers comes from individuals with a specific attraction to hair.

Hair generally is a kink or fetish for some adults, and there’s a paying marketplace for content material involving lengthy hair, brushing, twirling, washing, slicing, explicit hairstyles and related actions.

There’s no must sensationalise that. If consenting adults select to create and purchase authorized content material, that’s their determination.

What issues for any person contemplating this as a money-making concept is knowing that what a buyer finds interesting and what you conform to create are two separate issues.

Jessie Cave has particularly described her personal content material as non-explicit. A creator could make hair-focused materials with out agreeing to nudity or sexual exercise.

Methods to receives a commission to brush and play along with your hair

So how would any person and not using a Harry Potter credit score really do that?

The smart method is to deal with it like some other small on-line enterprise: take a look at whether or not there’s an viewers earlier than investing a lot cash.

Step 1: Discover your area of interest

Begin by figuring out what may make your content material fascinating.

You may have exceptionally lengthy hair, uncommon curls, hanging pure color or just be superb at braiding and styling.

You don’t essentially want exceptional hair in any respect. Some creators succeed as a result of they make superbly filmed, enjoyable or helpful movies.

Step 2: Resolve whether or not you’ll present your face

You don’t essentially must reveal your id.

Hair content material might probably be filmed from behind or framed in order that your face isn’t seen.

If privateness issues to you, take into consideration this earlier than creating your accounts fairly than attempting to take away private info later.

Step 3: Check your concept totally free

You don’t have to instantly put your content material behind a paywall.

TikTok, Instagram Reels and YouTube Shorts can assist you discover out what individuals really need to watch.

Strive a number of forms of movies and have a look at what performs finest.

If a 30-second hair tutorial will get 600 views however your sluggish brushing video will get 40,000, that’s helpful info.

You possibly can then resolve whether or not there may be sufficient curiosity to construct extra content material round it.

Step 4: Don’t lay our a fortune getting began

You nearly definitely don’t want a studio.

An honest smartphone, good pure gentle and a cheap tripod could also be sufficient to check the concept.

In case your content material begins incomes cash, you possibly can then think about upgrading your lighting, microphones or digital camera gear.

How will you earn a living from hair movies?

There isn’t only one option to monetise hair content material.

1. Paid subscriptions

You possibly can probably cost followers a month-to-month payment for added or longer content material.

OnlyFans is the platform related to Jessie Cave’s story, however subscription fashions exist elsewhere too.

Test the principles, charges and age necessities of any platform fastidiously earlier than opening an account.

2. Paid particular person movies

Some creator platforms enable individuals to promote particular person items of content material fairly than relying completely on subscriptions.

You may supply longer variations of well-liked movies or extra specialised hair routines.

3. YouTube promoting

Hair ASMR, tutorials and transformation movies can even work on YouTube.

In case your channel finally qualifies for YouTube’s monetisation programme, promoting might turn into one other earnings stream.

That is unlikely to provide fast cash, however profitable movies can probably proceed attracting viewers lengthy after they had been uploaded.

4. Make movies for manufacturers

Don’t overlook user-generated content material, often referred to as UGC.

Haircare corporations want actual individuals demonstrating shampoos, brushes, hairdryers, styling instruments, equipment and coverings.

Generally an organization desires entry to your viewers. However in different instances it merely desires you to create a superb video that the model can publish itself.

Which means you don’t essentially want tons of of hundreds of followers.

5. Affiliate hyperlinks

If viewers repeatedly ask which hairbrush, shampoo or styling software you’re utilizing, affiliate hyperlinks might probably generate additional earnings.

You obtain a fee when any person follows your tracked hyperlink and makes a qualifying buy.

At all times clearly disclose promoting and affiliate relationships and observe the related UK promoting guidelines.

6. Hair modelling

You may also take your locks offline.

Hairdressers, salons, coaching academies, photographers and haircare corporations generally require fashions for demonstrations, competitions and promotional materials.

Simply be sure you perceive precisely what’s being completed to your hair earlier than agreeing.

What about personalised and customized requests?

As soon as individuals begin paying for content material, creators might obtain requests for explicit movies.

That could possibly be one thing as easy as any person asking you to exhibit a braid.

It may be a extremely particular request linked to a person’s kink or fetish.

You might be below completely no obligation to agree.

Defend your privateness earlier than you add something

This issues for each creator, however it turns into notably necessary when making content material that would appeal to extremely engaged or personally followers.

Earlier than publishing a video, cease and have a look at the background.

Think about using a separate e-mail deal with and separate creator social accounts.

And keep in mind an necessary actuality of digital content material: you can not assure that one thing uploaded behind a paywall will keep behind that paywall endlessly.

Materials could be copied, screen-recorded or redistributed.

Think twice about what you’ll be snug probably present on-line in future.

May you actually make £15,000 brushing your hair?

It’s doable for a person creator to earn a rare quantity, as Jessie Cave’s expertise illustrates.

However utilizing her first-day earnings as a benchmark could be wildly unrealistic.

Cave went into this with one thing most new creators don’t have: worldwide identify recognition, an present following and appreciable press curiosity.

Anyone beginning at the moment with no followers may make just a few kilos, may finally construct a helpful earnings or may make completely nothing.

Do you might want to inform HMRC?

Doubtlessly, sure.

Cash you earn from creating on-line content material can rely as buying and selling earnings.

HMRC at present supplies a £1,000 buying and selling allowance. Broadly, in case your complete gross buying and selling earnings is greater than £1,000 through the tax 12 months, you might want to inform HMRC about it.

Gross earnings means the quantity you obtain earlier than bills are deducted.

You need to maintain correct information of what you earn, even in the event you’re at present under the brink.

Check HMRC’s current guidance on income from online platforms here.

Don’t fancy filming it? You possibly can promote your precise hair as a substitute

There may be one other option to earn a living out of your locks that doesn’t contain turning into a content material creator in any respect.

You possibly can promote your hair.

Human hair is purchased for wigs, extensions and hair items, and longer, wholesome hair could be notably fascinating.

Consumers could be very particular concerning the size and situation they’ll settle for, so don’t merely reduce off a ponytail and assume any person will purchase it.

MoneyMagpie’s verdict

The true lesson from Jessie Cave’s story isn’t that everyone should purchase a hairbrush and anticipate £15,000 to look of their checking account.

It’s that the web has made some remarkably particular niches commercially viable.

You don’t at all times want an concept that appeals to hundreds of thousands of individuals. A comparatively small however enthusiastic viewers can probably be precious if these individuals are ready to subscribe, watch, purchase merchandise or pay for added content material.

And sure, with hair content material, a few of that viewers might have a kink or fetish curiosity.

There’s nothing inherently mistaken with acknowledging that. The necessary issues are that everybody concerned is an grownup, what you’re doing is authorized and consensual, and also you stay fully accountable for what you create.

Your privateness and limits are extra necessary than a fee.

For everybody else, there are nonetheless loads of non-adult routes into the identical area of interest, together with ASMR, tutorials, UGC, hair modelling, online marketing and promoting the hair itself.

So in the event you’d fortunately spend half an hour brushing your Rapunzel-length locks anyway, placing a digital camera in entrance of you can be an fascinating experiment.

Simply don’t hand in your discover but.

Continuously requested questions

Can you actually receives a commission to brush your hair?

Sure. Individuals can probably earn cash from hair-focused movies via paid subscriptions, promoting, model offers, UGC, affiliate hyperlinks and different types of content material creation. Earnings fluctuate enormously and there’s no assure {that a} new account will earn a living.

Why do individuals pay for hair movies?

There are a number of audiences. Some viewers take pleasure in hairstyling and haircare content material, others watch enjoyable ASMR movies, whereas some adults have a specific kink or fetish curiosity in hair.

Do hair movies should be grownup content material?

No. Hair tutorials, ASMR, haircare, styling and brushing movies can all be fully non-explicit. Creators ought to set up their very own boundaries and solely make content material they’re snug publishing.

Can I earn a living from my hair with out showing on digital camera?

Sure. You may probably create movies with out exhibiting your face, work as a hair mannequin or promote sufficiently lengthy and appropriate hair to specialist patrons.

Do I’ve to pay tax on cash earned from hair movies?

Revenue from creating on-line content material might rely as buying and selling earnings. HMRC at present has a £1,000 buying and selling allowance, however your particular person circumstances and different buying and selling earnings matter. Maintain information and examine present HMRC steerage.

Can I promote my hair within the UK?

Sure. There are specialist patrons for human hair, notably longer, wholesome hair appropriate for wigs and extensions. Test a purchaser’s necessities earlier than slicing it. MoneyMagpie has a devoted information to getting cash by promoting your hair.